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RIEDEL Glass Tasting - Concurrent Events



RIEDEL, the world-renowned Austrian crystal family boasting a history of 100 years will join the first event, elaborating on the subtle changes of glasses of wines made of three different grapes, namely the Pinot Noir, the Syrah and the Cabernet Sauvignon.





In order to fully taste and appreciate the wonderful personality and flavor of wines made by different types of grapes, it is absolutely essential to have a wine glass that perfectly fits the wine. The shape of the wine glass determines the flow direction, the aroma and the strength of the wine.

 

The shape, capacity, diameter of the rim, processing of the cup rip and the thickness of the cup wall determine the first contact point of the wine when drinking. When you push the glass to your lips, your taste buds begin to be activated, and when the flow of the wine is directed to the most appropriate taste-sensing area, its unique flavor was inspired. When your tongue starts to contact with the wine, three messages are released immediately, namely, the temperature, texture and flavor of the wine.




As early as in 1673, When Johan Christoph Riedel was born in a small town called Bohemia in Austria, No one could expect that it meant the birth of a great glass company in the world.


This Bohemian glass merchant is no one but the founder of this very centuries-old company. Traveling back through the time, we see Georg Riedel and his son Maximilian in front of us.

 

In the long history of development, every heir of RIEDEL has made their own contribution to the success and glory of the enterprise by virtue of their own talents and efforts.






The Time once commented on RIEDEL: “a wine glass that brings fun for wine tasters”. Next, let’s tap into the RIEDEL hand-crafted crystal factory hidden in the small town of Kufstein, Austria. It is also a place gathering numerous visitors in Tyrol of Austria, attracting countless hand-crafted glass lovers every year.

 



 


For a product


Sometimes we have paid too much attention to things such as


eye-catching packaging


concept it conveys


a prevailing slogan


and even materials


These things are surely important


However, RIEDEL, using a “pretentious” wine glass.


Tells everyone that


There are things which matter more

 

People used to define the so-called ingenuity


as being hand-made, advanced materials


and profound history of brand


However, when it comes to Riedel


You will understand that all this so-called ingenuity


only serves one thing, that is --user experience, which people have been already familiar with



 



SITEVINITECH CHINA Exhibition on Wine & Grapes Planting - Concurrent Events


RIEDEL Glass Tasting

Time: June 14, 2018 – Morning

Location: the Forum area

Address: Yinchuan International Conference & Exhibition Center

Limited seats: 60 (Seats are limited)